To some people earning money by just answering online survey is some sort of a joke. Who will pay someone just for answering surveys? Well, this is not a joke there are really some companies who will pay you just for answering surveys.

Companies pay online users for answering surveys to learn about their wants and needs. They need the opinions of people regarding a certain product that they have in mind. If the surveys produce a positive result then they will pursue the product. An example of information that companies often wants to know is what gets peoples' attention during advertisements like in billboards and commercials on TV? They need this information so that when they advertise their product it will conform to what the consumers' wants and interesthow to make money. Companies would rather spend money paying surveys rather spend thousands of dollars for an advertisement that is net effective. So you see companies will really pay you just for answering their surveys.

Before producing a certain product in a market companies will conduct surveys first to know if they will get positive response on people. It will depend on the response of the public whether they will pursue their business venture or not.

Always remember that there are always sites that will take advantage of you regarding paid surveys so you have to be cautious when signing up on different sites.

At first you will start receiving low paying surveys but as you go on and build your reputation by always completing surveys that comes to you, they will eventually send you high paying surveys.